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A LITTLE GUIDE TO BIG MARKETING

WHY SO COMPLICATED?


Marketing is not complicated; it’s just an interesting conversation. Conversation, not monologue. With at least two people talking. It’s not about static poses, and pretty, forgettable faces, it’s about leaning out of the picture and asking questions too interesting

to ignore.


SO, STRIKE UP A CONVERSATION. THEN WHAT?


Make friends. Hearing people’s questions, and answering them clearly, intelligently, and with some kind of personality should do it. What is your business trying to say? Who do we tell? And what questions will your audience want answering? When marketing nails these points,

businesses become people, products becomes usable, and selling become fun.

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